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_d2273
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008 220310b ||||| |||| 00| 0 eng d
020 _a9789352861897
082 _a658.4012
_bWHE
100 _aWheelen, Thomas L.
_95152
245 _aConcepts in strategic management and business policy: globalization, innovation and sustainability
250 _a15th
260 _bPearson India Education Services Pvt. Ltd.
_aNew Delhi
_c2022
300 _axxx, 388 p.
365 _aINR
_b699.00
504 _aTable of content Part ONE Introduction to Strategic Management and Business Policy Chapter 1 Basic Concepts of Strategic Management Chapter 2 Corporate Governance Chapter 3 Social Responsibility and Ethics in Strategic Management Part TWO Scanning the Environment Chapter 4 Environmental Scanning and Industry Analysis Chapter 5 Organizational Analysis and Competitive Advantage Part THREE Strategy Formulation Chapter 6 Strategy Formulation: Business Strategy Chapter 7 Strategy Formulation: Corporate Strategy Chapter 8 Strategy Formulation: Functional Strategy and Strategic Choice Part FOUR Strategy Implementation and Control Chapter 9 Strategy Implementation: Global Strategy Chapter 10 Strategy Implementation: Organizing and Structure Chapter 11 Strategy Implementation: Staffing and Directing Chapter 12 Evaluation and Control Part FIVE Introduction to Case Analysis Chapter 13 Suggestions for Case Analysis
520 _aConcepts in Strategic Management and Business Policy, 15e, has continued to develop around three key themes—globalization, innovation, and sustainability— which was introduced in the previous edition. In the current order of things around the world, these three strategic issues comprise the cornerstone all organizations must build upon to push their businesses forward. In addition to this, the authors have taken a class-tested approach to strategy with new focus on environmental sustainability. This book contains a Strategic Management Model that runs through the first 12 chapters and is made operational through the Strategic Audit, a complete case analysis methodology. The Strategic Audit provides a professional framework for case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implementation programs.
650 _aStrategic management
_95696
700 _aHunger, J. David
_95886
700 _aHoffman, Alan N.
_95887
700 _aBamford, Charles E.
_95888
942 _2ddc
_cBK