000			01841nam a22002297a 4500
005			20230809145728.0
008			230105b ||||| |||| 00| 0 eng d
020			_a9781119716020
082			_a384.38 _bEVE
100			_aEves, Derral _913279
245			_aThe YouTube formula: _bhow anyone can unlock the algorithm to drive views, build an audience, and grow revenue
260			_bJohn Wiley & Sons, Inc. _aNew Jersey _c2021
300			_axxxi, 320 p.
365			_aUSD _b24.95
520			_aDerral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest YouTube how-to channel provides the secrets to getting the results that every YouTube creator and strategist wants. Eves will reveal what readers can't get anywhere else: the inner workings of the YouTube algorithm that's responsible for determining success on the platform, and how creators can use it to their advantage. Full of actionable advice and concrete strategies, this book teaches readers how to: Launch a channel Create life-changing content Drive rapid view and subscriber growth Build a brand and increase engagement Improve searchability Monetize content and audience Replete with case studies and information from successful YouTube creators, The YouTube Formula is perfect for any creator, entrepreneur, social media strategist, and brand manager who hopes to see real commercial results from their work on the platform.
650			_aYouTube (Electronic resource) _913280
650			_aSuccess in business _912847
650			_aWebcasting _913281
650			_aEntrepreneurship _913282
650			_aOnline social networks _913283
942			_2ddc _cBK
999			_c3820 _d3820