000 03027nam a22002297a 4500
005 20240516135113.0
008 221209b ||||| |||| 00| 0 eng d
020 _a9781032019345
082 0 _a658.8342
_bDIX
245 1 0 _aConsumer behaviour in hospitality and tourism
260 _bRoutledge
_aNew York
_c2022
300 _ax, 132 p.
365 _aGBP
_b120.00
504 _aTable of Contents 1. Consumer behavior in hospitality and tourism Saurabh Kumar Dixit, Kuan-Huei Lee and Poh Theng Loo 2. Visitors’ satisfaction from ecotourism in the protected area of the Indian Himalayan Region using importance–performance analysis Priya Bhalla and Prodyut Bhattacharya 3. How user-generated judgments of hotel attributes indicate guest satisfaction Sangeetha Gunasekar and Sooriya Sudhakar 4. Customer brand identification, affective commitment, customer satisfaction, and brand trust as antecedents of customer behavioral intention of loyalty: An empirical study in the hospitality sector Raouf Ahmad Rather, Shehnaz Tehseen, Murtaza Hassan Itoo and Shakir Hussain Parrey 5. Hotel’s best practices as strategic drivers for environmental sustainability and green marketing Chindu Chandran and Prodyut Bhattacharya 6. Evaluation of official destination website of Maharashtra state (India) from the customer perspectives Harshada Rajeev Satghare and Madhuri Sawant 7. Consumer engagement in village eco-tourism: A case of the cleanest village in Asia – Mawlynnong Neeraj Sharma and Bijoylaxmi Sarmah 8. Recycling on vacation: Does pro-environmental behavior change when consumers travel? Jason Oliver, Stefanie Benjamin and Hillary Leonard
520 _aBook Description Consumer behaviour includes individual decision-making (IDM). IDM has implications in customer satisfaction, loyalty, and other behavioural intentions toward the organisations’ products and services. Consumer Behaviour in Hospitality and Tourism targets to study consumers and tourists in different leisure and touristic places such as hotels, convention centres, amusement parks, national parks, and the transportation sector. The aim of this book is to provide a broad view of novel topics and presents the current scenario in the hospitality and business arena. This edited volume has seven chapters and each chapter addresses varied themes relating to consumer behaviour, ranging from sustainable tourism, environmental issues, and green tourism to the impact of hotel online reviews using social media. It will be of great interest to researchers and scholars interested in Consumer Behaviour, Hospitality, and Tourism. The chapters in this book were originally published as a special issue of the Journal of Global Scholars of Marketing Science.
650 1 2 _aConsumer Behavior
_913243
650 1 2 _aHospitality Industry - Customer Services
_916807
700 1 _aDixit, Saurabh Kumar
_916808
700 1 _aLee, Kuan- Huei
_916809
700 1 _aLoo, Poh Theng
_916810
942 _2ddc
_cBK
999 _c4276
_d4276