000			03008nam a22002297a 4500
999			_c4448 _d4448
005			20221222142427.0
008			221207b ||||| |||| 00| 0 eng d
020			_a9789354643132
082			_a001.4226 _bSRI
100			_aSringeswara, Sharada _910762
245			_aData visualization: _bstorytelling using data
260			_bWiley India Pvt. Ltd. _aNew Delhi _c2022
300			_axix, 283 p.
365			_aINR _b849.00
504			_aTable of contents Preface About the Authors Acknowledgement Chapter 1 Introduction to Visualization 1.1 What Is Data Visualization? 1.2 Why Do We Have to Visualize Data? 1.3 How Do We Visualize? 1.4 Seven Stages of Visualizing Data 1.5 Usage of Visualization 1.6 Types of Charts 1.7 Common Chart Selection Questions Chapter 2 Visualization Best Practices 2.1 Importance of Data Visualization 2.2 Data Types 2.3 Effectiveness of Visual Encodings 2.4 Color 2.5 Edward Tufte’s Design Principles 2.6 Can Chart Junk be Useful? Chapter 3 Visualization of Structured Data 3.1 Introduction 3.2 Exploratory Analysis 3.3 Modelling 3.4 Visualization during Deployment 3.5 Business Operation Dashboard Chapter 4 Visualization of Unstructured Data 4.1 Introduction 4.2 Importance of Text Data Visualization 4.3 Challenges of Text Data Visualization 4.4 Various Forms of Text Data 4.5 Text Data Pre-processing Pipeline 4.6 Visualizing Text Data 4.7 Visualizing Conversations Chapter 5 Visual Storytelling 5.1 Introduction 5.2 Why Storytelling Matters 5.3 Science behind Storytelling 5.4 Presentation Types 5.5 Death by Presentation Chapter 6 Storytelling Framework 6.1 Introduction 6.2 Importance of Business Storytelling 6.3 Storytelling Frameworks 6.4 Data Storytelling 6.5 Narrative Types 6.6 Dimensions of Narrative Storytelling 6.7 Data Story Types 6.8 Analytics Dashboard Chapter 7 Misleading with Charts 7.1 Introduction 7.2 Pre-attentive Processing of Visual Attributes 7.3 Types of Misleading Charts 7.4 More Examples of Misleading Visualization Summary Key Terms Assignment Material References
520			_aData Visualization: Storytelling Using Data explains data insights through visuals and show how to make them compelling and comprehensible through a series of realworld examples. It provides a roadmap that covers everything from understanding “why data visualization and storytelling are important” to learning “how to visualize data and communicate it to an audience effectively”. This book attempts to provide students and industry professionals with a practical method for mastering data storytelling skills.
650			_aInformation visualization _91583
650			_aBusiness communication _9357
700			_aTiwari, Purvi _910763
700			_aDinesh, Kumar, U. _98470
942			_2ddc _cBK