000 03457 a2200229 4500
999 _c491
_d491
005 20191221115949.0
008 191221b ||||| |||| 00| 0 eng d
020 _a9781482221763
082 _a658.4032
_bKIM
100 _aKimbrough, Steve
_91547
245 _aBusiness analytics for decision making
260 _bCRC Press
_aBoca Raton
_c2016
300 _axxii, 307 p.
365 _aGBP
_b74.99
504 _aTable of Contents I: STARTERS Introduction The Computational Problem Solving Cycle Example: Simple Knapsack Models An Example: The Eilon Simple Knapsack Model Scoping Out Post-Solution Analysis Parameter Sweeping: A Method for Post-Solution Analysis Decision Sweeping Summary of Vocabulary and Main Points For Exploration For More Information Constrained Optimization Models: Introduction and Concepts Constrained Optimization Classification of Models Solution Concepts Computational Complexity and Solution Methods Metaheuristics Discussion For Exploration For More Information Linear Programming Introduction Wagner Diet Problem Solving an LP Post-Solution Analysis of LPs More than One at a Time: The 100% Rule For Exploration For More Information II: OPTIMIZATION MODELING Simple Knapsack Problems Introduction Solving a Simple Knapsack in Excel The Bang-for-Buck Heuristic Post-Solution Analytics with the Simple Knapsack Creating Simple Knapsack Test Models
520 _aDescription Business Analytics for Decision Making, the first complete text suitable for use in introductory Business Analytics courses, establishes a national syllabus for an emerging first course at an MBA or upper undergraduate level. This timely text is mainly about model analytics, particularly analytics for constrained optimization. It uses implementations that allow students to explore models and data for the sake of discovery, understanding, and decision making. Business analytics is about using data and models to solve various kinds of decision problems. There are three aspects for those who want to make the most of their analytics: encoding, solution design, and post-solution analysis. This textbook addresses all three. Emphasizing the use of constrained optimization models for decision making, the book concentrates on post-solution analysis of models. The text focuses on computationally challenging problems that commonly arise in business environments. Unique among business analytics texts, it emphasizes using heuristics for solving difficult optimization problems important in business practice by making best use of methods from Computer Science and Operations Research. Furthermore, case studies and examples illustrate the real-world applications of these methods. The authors supply examples in Excel®, GAMS, MATLAB®, and OPL. The metaheuristics code is also made available at the book's website in a documented library of Python modules, along with data and material for homework exercises. From the beginning, the authors emphasize analytics and de-emphasize representation and encoding so students will have plenty to sink their teeth into regardless of their computer programming experience.
650 _aManagement--Statistical methods
_91037
650 _aDecision making--Data processing
_91548
650 _aDecision making--Statistical methods
_91549
700 _aLau, Hoong Chuin
_91550
942 _2ddc
_cBK