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_d5119
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008 230316b ||||| |||| 00| 0 eng d
020 _a9781032231976
082 _a658.402
_bBUG
100 _aBuganza, Tommaso
_911924
245 _aStorymaking and organizational transformation:
_bhow the co-creation of narratives engages people for innovation and transformation
260 _bRoutledge
_aNew York
_c2023
300 _aix, 121 p.
365 _aGBP
_b44.99
504 _aTable of Contents 1. Introduction; 2. The Role of Stories in Management; 3. The Research Approach; 4. The Transformation Stories; 5. Insights from the research; 6. Conclusions; What Is IDeaLs?
520 _aIn a world undergoing continuous change, organizations find themselves facing the challenge of how to keep innovating to stay competitive. Inside any organization, people are the cornerstone on which innovation rests and builds, yet it is ever more difficult to engage everyone in designing their organization. This book explores and discusses how employees can be engaged digitally to assist innovation initiatives and lead to organizational transformation. Storymaking and Organizational Transformation is based on the research activities of the platform IDeaLs during the year 2020 and provides a perspective on how employees can be helped to understand and even contribute to organizational innovation spontaneously. The book contributes to advancing understanding of engagement from two main perspectives: first, the authors introduce an approach based on storymaking; second, six cases are studied in depth and the application of the digital storymaking approach is explained. The authors introduce new ways of organizing in a context of ongoing change, as they bring forth the idea that engagement is a continuous practice of designing meaningful narratives which connect people and evolve along with them. The book will appeal to both academics and practitioners across management fields. Scholars of innovation management and organization sciences will benefit from the extensive review of organizational transformation and innovation from a sensemaking perspective, whilst the practical, case studies provide a valuable resource for practitioners looking to effect change and manage transformation.
650 _aInnovation and transformation
_912312
650 _aOrganizational Transformation
_912313
700 _aBellis, Paola
_912314
700 _aMagnanini, Silvia
_912315
942 _2ddc
_cBK