000			01449nam a22001937a 4500
999			_c5201 _d5201
005			20230428125052.0
008			230428b ||||| |||| 00| 0 eng d
020			_a9789811991103
082			_a658.4062 _bMA
100			_aMa, Xiaodong _912494
245			_aMethodology for digital transformation: _bimplementation path and data platform
260			_bSpringer _aSwitzerland _c2023
300			_axiv, 349 p.
365			_aEURO _b84.99
490			_aManagement for Professionals (MANAGPROF)
520			_aThis book focuses on why and how to achieve digital transformation for enterprises and organizations by introducing cases in China. Its purpose is to highlight the importance and improve the understanding for digital transformation and related issues, like human resource allocation, and how to improve the efficiency and success rate in a low-cost and low-risk way. In this way, the cases in the book avoid the most common traps during the digital transformation process, enabling R&D and business personnel, and data practitioners in the organization to figure out the implementation and processes involved, and hence better understand how to work with senior management team when implementing the transition plan. The middle and senior level managers such as company executives, presidents in banks and universities, and officials in government, are also the target audience.
650			_aDigital Transformation _912223
942			_2ddc _cBK