000			01638nam a22002177a 4500
005			20231019150428.0
008			231019b |||||||| |||| 00| 0 eng d
020			_a9781284065879
082			_a362.1014 _bPAR
100			_aParvanta, Claudia F. _913830
245			_aHealth communication: _bstrategies and skills for a new era
260			_bJones & Bartlett Learning _aBurlington _c2020
300			_axvii, 324 p.
365			_aUSD _b90.00
520			_aDesigned for undergraduate instruction across a range of majors or concentrations in health science, health education, public health, and health administration, as well as clinical health disciplines including nursing, allied health, and health professions, this new first edition will introduce your students to the basics of health communication. Health Communication: Strategies and Skills for a New Era provides a practical process model for developing a health communication intervention. The book also explores exposure to media and how it shapes our conceptions of health and illness. Using a community-based health communication approach, the book covers a broad base of information from communication and health behavior theory, community-based program planning, and social marketing constructs to provide students with the keys to develop effective and culturally appropriate health communication. (https://www.jblearning.com/catalog/productdetails/9781284065879)
650			_aHealth education _913831
650			_aCommunication in medicine _913832
650			_aCommunication in public health _913833
700			_aBass, Sarah Bauerle _913834
942			_cBK _2ddc
999			_c5544 _d5544