000			01521nam a22001937a 4500
005			20240210125639.0
008			240210b |||||||| |||| 00| 0 eng d
020			_a9781032608365
082			_a338.5024658 _bPNG
100			_aPng, Ivan _914196
245			_aManagerial economics
250			_a6th
260			_bRoutledge _aNew York _c2024
300			_axv, 323 p.
365			_aINR _b1095.00
520			_aNow in its sixth edition, Ivan Png's Managerial Economics has been extensively revised with an introductory chapter emphasizing decision-making and behavioral biases, intensive application to current business and economic issues including technology, globalization, and pandemics, a closing chapter highlighting business responses to climate change, a streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications. The new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management. The book provides truly useful economics for managers. In the words of one professor, "I can use your book for serious conversation with adult students."
650			_aManagerial economics _915588
942			_cBK _2ddc
999			_c5932 _d5932