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008 240210b |||||||| |||| 00| 0 eng d
020 _a9789353502508
082 _a338.5024658
_bFRO
100 _aFroeb, Luke M.
_914202
245 _aManagerial economics:
_ba problem solving approach
250 _a5th
260 _bCengage Learning
_aDelhi
_c2023
300 _axvi, 332 p.
365 _aINR
_b475
520 _aTeach your upper-level and MBA students how to use economics most effectively to solve today's business problems with this breakthrough text. Froeb/McCann/Ward/Shor's MANAGERIAL ECONOMICS, 5E covers traditional topics using a problem-based approach built around common business mistakes. Models are used sparingly, and then only to the extent that they help students determine why mistakes are made and how to fix them. This edition's succinct, fast-paced presentation and challenging, interactive applications place the reader in the role of a decision maker who has to identify profitable decisions, and implement them. The lively, practical book provides an excellent ongoing reference for future professionals pursuing business careers. (https://www.cengage.co.in/book-list/print/managerial-economics-a-problem-solving-approach-5e-f4)
650 _aManagerial economics
_915588
700 _aMcCann, Brian T.
_915594
700 _aShor, Mike
_915595
700 _aWard, Michael R.
_915596
942 _cBK
_2ddc
999 _c5941
_d5941