000			01762nam a22001817a 4500
005			20240213210106.0
008			240213b |||||||| |||| 00| 0 eng d
020			_a9780367467210
082			_a658.421 _bRIC
100			_aRichardson, Nathan _914332
245			_aThe art of enterprise: _bentrepreneurship in design
260			_bRoutledge _aNew York _c2022
300			_axxi, 275 p.
365			_aGBP _b35.99
520			_aThe Art of Enterprise: Entrepreneurship in Design explores the form and nature of entrepreneurship in a range of creative disciplines. It explores the complex ecology of activities that enable design, entrepreneurship, and alternative methods of practice within a creative practice, and for the benefit and engagement of society. The book is structured in four thematic sections: the Alpha Room, Beta Portal, Gamma Field, and Delta State. Within each section, the chapters address such topics as experience, mindset, activity, collaboration, and value. In that sense, The Art of Enterprise is composed of the way in which one experiences, thinks about, works, collaborates, and creates value in the mind, studio, prototype, and marketplace. It includes a curated selection of contemporary practices engaged in entrepreneurship around the world and interviews from leading entrepreneurs and design professionals capturing advice and inspiration. With an open-ended set of activities, charts, worksheets, and discussion questions, The Art of Enterprise fosters entrepreneurial thinking in formative projects and practices for students, academics, and professionals. (https://www.routledge.com/The-Art-of-Enterprise-Entrepreneurship-in-Design/Richardson/p/book/9780367467210)
650			_aEntrepreneurship _913282
942			_cBK _2ddc
999			_c6076 _d6076