000			01482nam a22002177a 4500
005			20240603174629.0
008			240603b |||||||| |||| 00| 0 eng d
020			_a9781633690028
082			_a658.4012 _bSHE
100			_aSheen, Raymond _917036
245			_aHBR guide to building your business case
260			_aBoston _bHarvard Business Review Press _c2015
300			_axv, 149 p.
365			_aINR _b595.00
520			_aGet your idea off the ground. You've got a great idea that will increase revenue or boost productivity--but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching. The "HBR Guide to Building Your Business Case," written by project management expert Raymond Sheen, gives you the guidance and tools you need to make a strong case. You'll learn how to: Spell out the business need for your idea; Align your case with strategic goals; Build the right team to shape and test your idea; Calculate the return on investment; Analyze risks and opportunities; Present your case to stakeholders. (https://store.hbr.org/product/hbr-guide-to-building-your-business-case/15038)
650			_aBusiness planning
650			_aStrategic planning
650			_aNew business enterprises--Planning _917037
700			_aGallo, Amy _917038
942			_2ddc _cBK
999			_c6920 _d6920