Consumer behavior: buying, having and being (Record no. 142)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01210nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191125175841.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190831b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789332557468 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Item number | SOL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Solomon, Michael R. |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior: buying, having and being |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Pearson India Education Services Pvt. Ltd. |
| Place of publication, distribution, etc. | New Delhi |
| Date of publication, distribution, etc. | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii, 582 p. |
| 365 ## - TRADE PRICE | |
| Price type code | INR |
| Price amount | 899.00 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Consumer Behavior is modeled to help MBA and undergraduate students understand this subject in its entirety. Despite being a textbook, the author, Michael R. Solomon, has carried out the discussion in a manner which has both professional and personal relevance to the reader, regardless of whetherhe or she is a student, teacher, or businessperson. The present edition has been extensively revised and updated to capture the major trends and changes in marketing that impact the study of consumer behavior. This book goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Consumer Bhehavior |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type | Bill No | Bill Date | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 06/28/2019 | Bharat Book Distributors | 673.35 | 658.8342 SOL | 000600 | 08/31/2019 | 1 | 899.00 | 08/31/2019 | Book | 19-20/7444 | 25-06-2019 | |||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 3 | 658.8342 SOL | 000172 | 11/18/2021 | 2 | 899.00 | 09/05/2019 | Book | 1 | 05/07/2021 | |||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000173 | 09/05/2019 | 3 | 899.00 | 09/05/2019 | Book | ||||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000174 | 09/05/2019 | 4 | 899.00 | 09/05/2019 | Book | ||||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 1 | 658.8342 SOL | 000175 | 09/08/2023 | 5 | 899.00 | 09/05/2019 | Book | 09/07/2023 | ||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000176 | 09/05/2019 | 6 | 899.00 | 09/05/2019 | Book | ||||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000177 | 09/05/2019 | 7 | 899.00 | 09/05/2019 | Book | ||||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000178 | 09/05/2019 | 8 | 899.00 | 09/05/2019 | Book | ||||||||||
| Dewey Decimal Classification | Marketing | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 05/06/2019 | Gratis Book | 658.8342 SOL | 000179 | 09/05/2019 | 9 | 899.00 | 09/05/2019 | Book |