Insight retailing in the 21st century (Record no. 2322)

MARC details
000 -LEADER
fixed length control field 02584nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220302162040.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220302b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783950513750
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Item number CHE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cheema, H. S.
245 ## - TITLE STATEMENT
Title Insight retailing in the 21st century
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Himalaya Publishing House Pvt. Ltd.
Place of publication, distribution, etc. Mumbai
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 550 p.
365 ## - TRADE PRICE
Price type code INR
Price amount 1895.00
520 ## - SUMMARY, ETC.
Summary, etc. Retailing holds a great promise for India as Indian economy is passing through a sea change and suitably restructuring itself to create a better future for her millions of children. It is a promise that can help us eradicate poverty, it`s a promise that can change the destiny of millions of people who are inhabiting thousands of hamlets in the remote corners of the country. It`s a promise that would create hundreds and thousands of jobs for our youth. But it`s not a promise sans challenges. We need to be bold, courageous and wise to rewrite our policies, devise new strategies, integrate our strengths, bridge the loopholes and do out of box thinking so that we can draw maximum mileage out of this promising phenomenon. It`s not just a promise for us in general but it a promise for the economies around the world in particular which are struggling to emerge out of the clutches of recession. All the big names in retailing are vying for a space in India. Some are already here and have set their shops and some are on the verge of entering. We are witnessing a big hoopla across the world because India has a huge chunk of middle class with an ever increasing purchasing power. The whole world is looking at India with abated breath as one of the unmatchable market destinations of today and tomorrow. The book, "Insight to Retailing in the 21st Century" is the outcome of all this intellectual churning that`s happening around at the moment. So the research in this book has the potential to guide our burgeoning industries through these tasting times. The book is divided into 4 parts:- Part A "Retail Market Issues and Challenges of Development Strategies" Part B deals with "IT and Customer Relationship Management" Part C of the book, "Retail Strategy" focuses on another feature of vital importance is that of `strategy`. Part D highlights, "Insight into the Behaviour of Consumers". We sincerely hope that this book will meet the needs of the people related to this field and will be helping to understand the fine nuances of retailing in a larger context
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Retailing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Jadhav, Kashinath
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type Bill No Bill Date
    Dewey Decimal Classification     Marketing Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 03/02/2022 Technical Bureau India Pvt. Ltd. 1326.50   658.87 CHE 002054 01/09/2023 1 1895.00 03/02/2022 Book TB5455 19-02-2022

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