Biomimicry and business: how companies are using nature's strategies to succeed

By:

Farnsworth, Margo

Material type: Text

TextPublication details: Routledge London 2021Description: 136 pISBN:

9780367552596

Subject(s):

DDC classification:

658.4012 FAR

Summary: Biomimicry, the practice of observing then mimicking nature’s strategies to solve business challenges, offers a path to healthy profit while working in partnership, and even reciprocity, with the natural world. Other books have described biomimicry, its uses, and its benefits. This book is the first to show readers how they can successfully bring biomimicry and bioinspired design into their companies based on what other businesses have already achieved. Fashioned through storytelling, this book blends snapshots of five successful companies – Nike, Interface, Inc., PAX Scientific, Sharklet Technologies, and Encycle – which decided to partner with nature by deploying biomimicry. The book details how they discovered the practices, introduced them to staff, engaged in the process, and measured outcomes. The book concludes with challenges for readers to determine their own next steps in business and offers practical and useful resources to get there. By revealing the stories of each professional’s journey with lessons they learned, then providing resources and issuing a challenge and pathway to do business better, this book serves as a tool for entrepreneurs, seasoned professionals, and students to emulate nature’s brilliance, apply it at work, and contribute to a healthier, more prosperous world.

List(s) this item appears in: Public Policy & General Management | Fiction

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Public Policy & General Management	658.4012 FAR (Browse shelf(Opens below))	1	Available		004251

Table of Contents
1. Making a Living
2. On Mountain Goats and Citizenship – The Nike Story of Biomimicry
3. What is Biomimicry and Why Use It?
4. Business from the Wild - Interface, Inc.
5 Spiraling Into Success - PAX Scientific
6. Nurse Sharks in Your Hospital - Sharklet Technologies
7. The Blackout and the Bee - Encycle
8. So What?
9. Now What?
10. One More Thing

Biomimicry, the practice of observing then mimicking nature’s strategies to solve business challenges, offers a path to healthy profit while working in partnership, and even reciprocity, with the natural world. Other books have described biomimicry, its uses, and its benefits. This book is the first to show readers how they can successfully bring biomimicry and bioinspired design into their companies based on what other businesses have already achieved.

Fashioned through storytelling, this book blends snapshots of five successful companies – Nike, Interface, Inc., PAX Scientific, Sharklet Technologies, and Encycle – which decided to partner with nature by deploying biomimicry. The book details how they discovered the practices, introduced them to staff, engaged in the process, and measured outcomes. The book concludes with challenges for readers to determine their own next steps in business and offers practical and useful resources to get there.

By revealing the stories of each professional’s journey with lessons they learned, then providing resources and issuing a challenge and pathway to do business better, this book serves as a tool for entrepreneurs, seasoned professionals, and students to emulate nature’s brilliance, apply it at work, and contribute to a healthier, more prosperous world.

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