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Marketing strategy: based on first principles and data analytics by Palmatier, Robert W | Sridhar, Shrihari. Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: London Palgrave Macmillan 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 PAL.
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An introduction to global financial markets by Valdez, Stephen | International finance | Molyneux, Philip. Edition: 8thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Palgrave Macmillan 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.042 VAL.
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Ogilvy on advertising in the digital age by Young, Miles. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Goodman Books 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 YOU.
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Super crunchers: how anything can be predicted by Ayres, Ian. Material type: Text; Format:
print
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Not fiction
Publication details: London John Murray 2008Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.5 AYR.
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Predictive HR analytics: mastering the HR metric by Edwards, Martin R | Edwards, Kirsten. Material type: Text; Format:
print
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Not fiction
Publication details: London Kogan Page Limited 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3 EDW.
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A dictionary of finance and banking by Smullen, John | Law, Jonathan. Material type: Text; Format:
print
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Not fiction
Publication details: London Oxford University Press 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.03 SMU.
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Contagious: how to build word of mouth in the digital age by Berger, Jonah. Material type: Text; Format:
print
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Not fiction
Publication details: London Simon & Schuster 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.133 BER.
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Corporate communications: a guide to theory and practice by Cornelissen, Joep. Edition: 5thMaterial type: Text; Format:
print
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Not fiction
Publication details: London Sage Publications Ltd. 2017Availability: Not available: Indian Institute of Management LRC: Checked out (1).
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Behavioral finance: what everyone needs to know by Baker, H. Kent | Baker, H. Kent | Nofsinger, John R. Material type: Text; Format:
print
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Not fiction
Publication details: London Oxford University Press 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 336.2019 BAK.
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Business-to-business marketing by Brennan, Ross | McDowell, Raymond | Canning, Louise. Edition: 4thMaterial type: Text; Format:
print
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Not fiction
Publication details: London Sage Publications Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.804 BRE.
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An introduction to game theory by Osborne, Martin J. Material type: Text; Format:
print
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Not fiction
Publication details: London Oxford University Press 2012Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.3 OSB.
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Creating a successful CV by Howard, Simon. Material type: Text; Format:
print
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Not fiction
Publication details: London Dorling Kindersley Ltd. 1999Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 650.14 HOW.
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Discovering statistics using IBM SPSS statistics by Field, Andy. Edition: 5thMaterial type: Text; Format:
print
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Not fiction
Publication details: London Sage Publications Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 519.50285536 FIE.
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Principle-centered leadership by Covey, Stephen R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London Simon & Schuster 1991Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 158.4 COV.
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