Strategic management and competitive advantage: concepts and cases
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017 Edition: 5thDescription: xxi, 373 pISBN: 9789332559400Subject(s): Strategic planning | Industrial management | Competition | Industrial managementDDC classification: 658.4012 Summary: Strategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Operations Management & Quantitative Techniques | 658.4012 BAR (Browse shelf(Opens below)) | 1 | Available | 000784 | |
Book | Indian Institute of Management LRC General Stacks | Operations Management & Quantitative Techniques | 658.4012 BAR (Browse shelf(Opens below)) | 2 | Available | 000785 |
Table of Content
Part 1: THE TOOLS of STRATEGIC ANALYSIS
CHAPTER 1: What Is Strategy and the Strategic Management Process?
CHAPTER 2: Evaluating a Firm's External Environment
CHAPTER 3: Evaluating a Firm's Internal Capabilities
End-of-Part 1 Cases
Part 2: BUSINESS-LEVEL STRATEGIES
CHAPTER 4: Cost Leadership
CHAPTER 5: Product Differentiation
End-of-Part 2 Cases
Part 3: CORPORATE STRATEGIES
CHAPTER 6: Vertical Integration
CHAPTER 7: Corporate Diversification
CHAPTER 8: Organizing to Implement Corporate Diversification
CHAPTER 9: Strategic Alliances
CHAPTER 10: Mergers and Acquisitions
CHAPTER 11: International Strategies
End-of-Part 3 Cases
Strategic Management and Competitive Advantage, 5e, is the first undergraduate textbook to introduce a theory-based, multi-chapter organizing framework to add additional structure to the field of strategic management. The authors have focused on presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.
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