Results of search for 'ccl=su:"Marketing"' › Learning Resource Centre (LRC) catalog

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	101.	MKTG: a South Asian perspective by Lamb,Charles Hair, Joseph F Sharma, Dheeraj McDaniel, Carl Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 LAM. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	102.	Marketing by Grewal, Dhruv Levy, Michael Edition: 7th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GRE. Lists: Marketing. Place hold Add to cart (remove)
	103.	International marketing by Cateora, Philip R Gilly, Mary C Graham, John L Edition: 18th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 CAT. Lists: Marketing. Place hold Add to cart (remove)
	104.	Marketing management by Saxena, Rajan Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 SAX. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	105.	Internet marketing: strategy, implementation and practice by Chaffey, Dave Ellis-Chadwick, Fiona Mayer, Richard Johnston, Kevin Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CHA. Lists: Marketing. Place hold Add to cart (remove)
	106.	Global marketing: a decision oriented approach by Hollensen, Svend Banerjee, Madhumita Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	107.	Global Marketing by Keegan, Warren J Dutta, Gautam Edition: 8th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing. Place hold Add to cart (remove)
	108.	Marketing research by Burns, Alvin C Bush, Ronald F Veeck, Ann Edition: 8th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson Education 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 BUR. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	109.	Rural marketing by Kashyap, Pradeep Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KAS. Lists: Marketing. Place hold Add to cart (remove)
	110.	Social media marketing: strategies for engaging in Facebook, Twitter and other social media by Evans, Liana 'Li' Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 EVA. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	111.	Social media and mobile marketing by Bhatia, Puneet Singh Social media Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BHA. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	112.	Advertising and integrated brand promotion by O'Guinn, Thomas Clayton Semenik, Richard J Allen, Chris T Scheinbaum, Angeline Close Edition: 7th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 OGU. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	113.	Digital marketing by Gupta, Seema Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Marketing. Place hold Add to cart (remove)
	114.	Business market management (B2B): understanding, creating and delivering value by Anderson, James C Narus, James A Narayandas, Das Seshadri, D.V.R Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 AND. Lists: Marketing. Place hold Add to cart (remove)
	115.	Fundamentals of digital marketing by Bhatia, Puneet Singh Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BHA. Lists: Marketing. Place hold Add to cart (remove)
	116.	Integrated advertising, promotion, and marketing communications by Clow, Kenneth E Baack, Donald E Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 CLO. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	117.	A framework for marketing management by Kotler, Philip Keller, Kevin Lane Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KOT. Lists: Marketing. Place hold Add to cart (remove)
	118.	Intelligent marketing: employing new-age technologies by Kumar, V Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KUM. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	119.	Retail marketing in the modern age by Chaudhary, Prashant Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 CHA. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	120.	Strategic brand management for B2B markets: a road map for organizational transformation by Sarin, Sharad Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 SAR. Lists: HR & OB, Marketing. Place hold Add to cart (remove)

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