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161.
Sustainable finance in europe: corporate governance, financial stability and financial markets by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave Macmillan 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.1094 BUS.

162.
The financial storm warning for investors: how to prepare and protect your wealth from tax hikes and market crashes by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave Macmillan 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 339.43 CAM.

163.
Financial services in the twenty-first century: the present system and future developments in FinTech and financial innovation by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave Macmillan 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.1 BUR.

164.
Intangibles in the world of transfer pricing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Springer 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.816 HEI.

165.
Integrating culture in successful RIA mergers and acquisitions: the guide for financial advisors by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave Macmillan 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.406 FRI.

166.
Neuromarketing in action: how to talk and sell to the brain by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.80019 GEO.

167.
Neuro design: neuromarketing insights to boost engagement and profitability by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Limited 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.80019 BRI.

168.
Greener marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey John Wiley & Sons, Inc. 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 GRA.

169.
Integrated marketing communication: creative strategy from idea to implementation by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Rowman & Littlefield 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 BLA.

170.
Integrated marketing communication: advertising and promotion in a digital world by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Routledge 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 JUS.

171.
Advertising and integrated marketing communications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 SHA.

172.
A new brand world: 8 principles for achieving brand leadership in the 21st century by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Haryana Penguin Random House India Pvt. Ltd. 2003
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 BED.

173.
Empire of pain: the secret history of the Sackler dynasty by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Picador 2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.7616151092273 KEE.

174.
The product manager's toolkit: methodologies, processes and tasks in high-tech product management by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Springer 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.575 STE.

175.
Frenemies: the epic disruption of the advertising industry (and why this matters) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London HarperCollins Publishers 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.10973 AUL.

176.
Onward: how Starbucks fought for its life without losing its soul by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Rodale Books 2011
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 647.9573 SCH.

177.
Social media marketing: a strategic approach by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston Cengage Learning, Inc. 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BAR.

178.
Introduction to neuromarketing and consumer neuroscience by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Denmark Neurons Inc. 2015
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.80019 RAM.
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179.
Facebook marketing: leveraging facebook features for your marketing campaigns by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd. 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CAR.

180.
Business logistics and supply chain management: planning, organizing, and controlling the supply chain by
Edition: 5th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education Services Pvt. Ltd. 2023
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5 BAL.

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