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61.
Positioning: the battle for your mind by
Edition: 20th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2003
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 RIE.

62.
Marketing Warfare by
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2012
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 RIE.
Lists:

63.
International financial management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2016
Availability: Items available for loan: Indian Institute of Management LRC (5)Call number: 658.1599 SHA, ...

64.
Organization behaviour by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 ROB.
Lists:

65.
Algorithms to live by: the computer science of human decisions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi HarperCollins Publishers 2016
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 153.43 CHR.

66.
Consumer behaviour: the Indian context (concepts and cases) by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 KUM.

67.
HR analytics: understanding theories and applications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd 2017
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

68.
Managing performance: performance management in action by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Private Ltd. 2016
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3125 ARM.

69.
The business of HR in business schools by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Private Ltd. 2011
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3 PRA.

70.
Talent management handbook by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Private Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3125 BIC.

71.
ASTD handbook of measuring and evaluating training by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Private Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3124 PHI.

72.
Psychometrics in coaching: using psychological and psychometric tools for development by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Viva Books Private Ltd. 2008
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.312 PAS.

73.
Operations Management by
Edition: 12th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.5 STE, ...

74.
9 brand shaastras: nine successful brand strategies to build winning brands by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd 2009
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 KAP.

75.
Marketing broadening the hoizons by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Overseas Press India Pvt Ltd. 2008
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 LAG.

76.
Network flows: theory, algorithms, and applications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4032 AHU.

77.
Consumer behavior by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2018
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 BLA.

78.
Consumer Behavior: building marketing strategy by
Edition: 12th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2014
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 HAW.

79.
Consumer behavior by
Edition: 12th
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

80.
Customer relationship management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2009
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 PEE.

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