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1.
A practitioner's guide to account-based marketing: accelerating growth in strategic accounts by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page  2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.804 BUR.
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2.
Account-based growth: unlocking sustainable value through extraordinary customer focus by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page Ltd. 2022
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.408 BUR.
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