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Consumer behavior: buying, having and being

by Solomon, Michael R.

Edition: 11thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (9)Call number: 658.8342 SOL, ...
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Social media marketing

by Tuten, Tracy L | Solomon, Michael R.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT.
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