Your search returned 7 results.

Sort
Unhighlight Highlight
Select all Clear all
Select titles to:
Results
1.
Strategic brand management: building, measuring, and managing brand equity

by Keller, Kevin Lane | Parameswaran, Ambi M. G | Jacob, Isaac.

Edition: 4thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 KEL.
Lists:

Place hold Add to cart
2.
Building brands in Asia: from the inside out

by Andrews, Tim G | Brand marketing | Chew, Wilson.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827095 AND.
Lists:

Place hold Add to cart
3.
Strategic brand management: building, measuring, and managing brand equity

by Keller, Kevin Lane | Parameswaran, Ambi M. G | Jacob, Isaac.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.827 KEL, ...
Lists:

Place hold Add to cart
4.
Building strong brands

by Aaker, David A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: London Simon & Schuster 2010Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK.
Lists:

Place hold Add to cart
5.
Strategic brand management for B2B markets: a road map for organizational transformation

by Sarin, Sharad.

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 SAR.
Lists:

Place hold Add to cart
6.
Brand management: the Indian context

by Moorthi, Y. L. R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Vikas Publishing House Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.8270954 MOO, ...
Lists:

Place hold Add to cart
7.
International luxury brand strategy

by Lu, Pierre Xiao.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 LU.
Lists:

Place hold Add to cart
Pages

©2019-2020 Learning Resource Centre, Indian Institute of Management Bodhgaya

Powered by Koha