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	21.	Marketing issues in SME's: cases from India by Pandey, Neeraj Singh, Gaganpreet Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 PAN. Lists: Fiction, Marketing. Place hold Add to cart (remove)
	22.	Marketing of high-technology products and innovations by Mohr, Jakki J Sengupta, Sanjit Slater, Stanley Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2015 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 620.0068 MOH. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	23.	Retail marketing management by Gilbert, David Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2006 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 GIL. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	24.	Retailing: an introduction by Cox, Roger Brittain, Paul Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2007 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 COX. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	25.	Strategic marketing for nonprofit organizations by Andearsen, Alan R Kotler, Philip Sharma, Dheeraj Edition: 7th Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 AND. Lists: Marketing. Place hold Add to cart (remove)
	26.	Marketing data science: modeling techniques in predictive analytics with R and Python by Miller, Thomas W Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2023 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.800285 MIL. Place hold Add to cart (remove)

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