Results of search for 'ccl=copydate:"2020"' › Learning Resource Centre (LRC) catalog

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	1.	Marketing made simple: a step-by-step storybrand guide for any business by Miller, Donald. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi HarperCollins Publishers 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 MIL. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	2.	No rules rules: Netflix and the culture of reinvention by Hastings, Reed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Penguin Random House India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 384.55506573 HAS. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	3.	Affiliate marketing for dummies by Sudol, Ted \| Mladjenovic, Paul. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SUD. Lists: Marketing. Place hold Add to cart (remove)
	4.	Digital marketing essentials you always wanted to know Series: Self-Learning Management SeriesMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: USA Vibrant Publishers 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 VIB. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	5.	Marketing management: essentials you always wanted to know by Daum, Callie. Series: Self-Learning Management SeriesEdition: 2ndMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: USA Vibrant Publishers 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 DAU. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	6.	Social media marketing for dummies by Singh, Shiv \| Diamond, Stephanie. Edition: 4thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SIN. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	7.	International business by Geringer, J. Michael \| McNett, Jeanne M \| Minor, Michael S \| Ball, Donald A. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.049 GER. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	8.	Management: a global, innovative, and entrepreneurial perspective by Weihrich, Heinz \| Cannice, Mark V \| Koontz, Harold. Edition: 15thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658 WEI. Lists: Marketing. Place hold Add to cart (remove)
	9.	Marketing management by Saxena, Rajan. Edition: 6thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 SAX. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	10.	Marketing for hospitality and tourism by Kotler, Philip \| Bowen, John T \| Makens, James \| Baloglu, Seyhmus. Edition: 7thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 647.940688 KOT. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	11.	Fundamentals of international business by Varma, Sumati. Edition: 4th Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.88 VAR. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	12.	Selling and sales management by Jobber, David. Edition: 10thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.81 JOB. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	13.	International business by Aswathappa, K. Edition: 7thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2020Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	14.	From pony to unicorn: scaling a start up sustainably by Aggarwal, Sanjeev \| Hari, T. N. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Haryana Penguin Random House India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.04 AGG. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	15.	Pragmarketism: pragmatic marketing insights for winning Indian consumers by Bhandari, Arvind \| Bhandari, Trupti. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida HarperCollins 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 BHA. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	16.	Location-based marketing: geomarketing and geolocation by Cliquet, Gerard. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 CLI. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	17.	Cultural mediations of brands: unadvertization and quest for authority by Marti, Caroline. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 MAR. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	18.	Building strategic capabilities in emerging markets by Cuervo-Cazurra, Alvaro \| Newburry, William \| Park, Seung Ho. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Cambridge University Press 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 CUE. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	19.	Oversubscribed: how to get people lining up to do business with you by Priestley, Daniel. Edition: 2ndMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PRI. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	20.	Social media marketing by Tuten, Tracy L \| Solomon, Michael R. Edition: 3rdMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)

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