Results of search for 'ccl=pl:"New Delhi" and location:GEN' › Learning Resource Centre (LRC) catalog

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	1.	Research for marketing decisions by Green, Paul E Tull, Donald S Albaum, Gerald Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI Learning Pvt. Ltd. 1998 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 GRE. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	2.	Strategic market management: global perspectives by Aaker, David A Mcloughlin, Damien Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.8 AAK, ... Lists: IT, Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	3.	Retail management: a strategic approach by Berman, Barry Evans, Joel R Chatterjee, Patrali Edition: 13th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 BER. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	4.	Marketing channel: a management view by Rosenbloom, Bert Edition: 8th Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 ROS. Lists: Finance & Accounting, Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	5.	Business marketing: concepts and cases by Sarin, Sharad Edition: 9th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 SAR. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	6.	Service management and marketing: customer management in service competition by Gronroos, Christian Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 GRO. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	7.	Retailing management by Levy, Michael Weitz, Barton Pandit, Ajay Edition: 8th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 LEV. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	8.	Innovation management and new product development by Trott, Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2010 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4063 TRO. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	9.	The art of digital marketing: the definitive guide to creating strategic, targeted, and measurable online campaigns by Dodson, Ian Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2019 Availability: Not available: Indian Institute of Management LRC: Pending hold (1). Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	10.	Strategic brand management: building, measuring, and managing brand equity by Keller, Kevin Lane Parameswaran, Ambi M. G Jacob, Isaac Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 KEL. Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	11.	Marketing research by Aaker, David A Kumar, V Leone, Robert P Day, George S Edition: 11th Publication details: New Delhi Wiley India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.83 AAK, ... Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	12.	Competency based human resource management by Kandula, Srinivas R Publication details: New Delhi PHI Learning Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3 KAN. Lists: HR & OB, IT & Decision Sciences. Place hold Add to cart (remove)
	13.	Organizational behavior: text and cases by Chitale, A.K Mohanty, Rajendra Prasad Dubey, Nishith Rajaram Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi PHI Learning Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 CHI. Lists: HR & OB, IT & Decision Sciences. Place hold Add to cart (remove)
	14.	Understanding organizational behaviour by Pareek, Udai Khanna, Sushama Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Oxford University Press 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.0091724 PAR. Lists: HR & OB, Operation & quantitative Techniques. Place hold Add to cart (remove)
	15.	Negotiation: readings, exercises and cases by Lewicki, Roy J Barry, Bruce Saunders, David M Edition: 6th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4052 LEW. Lists: Finance & Accounting, HR & OB, Operation & quantitative Techniques. Place hold Add to cart (remove)
	16.	Organization behavior: an evidence based approach by Luthans, Fred Edition: 12th Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 LUT. Lists: HR & OB, Operation & quantitative Techniques. Place hold Add to cart (remove)
	17.	Marketing research: text and cases by Nargundkar, Rajendra Edition: 3rd Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 NAR. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	18.	International financial management by Siddaiah , Thummuluri Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.1599 SID. Lists: Finance & Accounting. Place hold Add to cart (remove)
	19.	Behavioral finance by Chandra, Prasanna Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.6019 CHA. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	20.	Modern accountancy by Hanif, Mohamed Mukherjee, A Edition: 3rd Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 657 HAN. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)

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