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	1.	Pragmarketism: pragmatic marketing insights for winning Indian consumers by Bhandari, Arvind \| Bhandari, Trupti. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida HarperCollins 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 BHA. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	2.	Facebook marketing: leveraging facebook features for your marketing campaigns by Carter, Brain \| Levy, Justin. Edition: 3rdMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CAR. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	3.	Business logistics and supply chain management: planning, organizing, and controlling the supply chain by Ballou, Ronald H \| Srivastava, Samir K. Edition: 5thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2023Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5 BAL. Lists: HR & OB, Operation & quantitative Techniques. Place hold Add to cart (remove)
	4.	Consumer behavior: a digital native by Jain, Varsha \| Schultz, Duane \| Sheth, Jagdish N. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 JAI. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	5.	Marketing issues in SME's: cases from India by Pandey, Neeraj \| Singh, Gaganpreet. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2013Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 PAN. Lists: Fiction, Marketing. Place hold Add to cart (remove)
	6.	Marketing of high-technology products and innovations by Mohr, Jakki J \| Sengupta, Sanjit \| Slater, Stanley. Edition: 3rdMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2015Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 620.0068 MOH. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	7.	Retail marketing management by Gilbert, David. Edition: 2ndMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2006Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 GIL. Lists: Marketing, Non Fiction. Place hold Add to cart (remove)
	8.	Retailing: an introduction by Cox, Roger \| Brittain, Paul. Edition: 5thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2007Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 COX. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	9.	Strategic marketing for nonprofit organizations by Andearsen, Alan R \| Kotler, Philip \| Sharma, Dheeraj. Edition: 7thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 AND. Lists: Marketing. Place hold Add to cart (remove)
	10.	Questions are the answers by Pease, Allan. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Manjul Publishing House 2022Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 PEA. Lists: Fiction. Place hold Add to cart (remove)
	11.	Marketing data science: modeling techniques in predictive analytics with R and Python by Miller, Thomas W. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education Services Pvt. Ltd. 2023Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.800285 MIL. Place hold Add to cart (remove)
	12.	E-Commerce 2021: business, technology, society by Laudon, Kenneth C \| Traver, Carol Guercio. Edition: 17thMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Noida Pearson India Education 2024Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 LAU. Place hold Add to cart (remove)

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