Personal branding for dummies
Material type: TextPublication details: New Delhi Wiley India Pvt. Ltd. 2012 Description: xx, 340 pISBN: 9788126538737Subject(s): Branding (Marketing) | Public relations | Success in businessDDC classification: 650.1 Summary: Description Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark. Topics include: • Using different organizations and associations to increase visibility and exposure to both clients and competitors. • Making the most of networking--from business cards to resumes. • Tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand.Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Human Resource and Organization Behvaiour | 650.1 CHR (Browse shelf(Opens below)) | 1 | Available | 001648 |
Description
Personal Branding For Dummies is a guide through the steps of creating and maintaining a personal trademark. Topics include:
• Using different organizations and associations to increase visibility and exposure to both clients and competitors.
• Making the most of networking--from business cards to resumes.
• Tapping into Social Media outlets like Facebook, Twitter, and LinkedIn to showcase a personal brand.
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