Results
|
1.
|
Retail management: a strategic approach by Berman, Barry | Evans, Joel R | Chatterjee, Patrali. Edition: 13thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.87 BER.
|
|
2.
|
Innovation management and new product development by Trott, Paul. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2010Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4063 TRO.
|
|
3.
|
Strategic brand management: building, measuring, and managing brand equity by Keller, Kevin Lane | Parameswaran, Ambi M. G | Jacob, Isaac. Edition: 4thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 KEL.
|
|
4.
|
Consumer behavior by Schiffman, Leon G | Kumar, S. Ramesh | Wisenblit, Joseph. Edition: 12thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 SCH.
|
|
5.
|
Consumer behavior: buying, having and being by Solomon, Michael R. Edition: 11thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (9)Call number: 658.8342 SOL, ...
|
|
6.
|
Services marketing: people, technology and strategy by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta. Edition: 8thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (7)Call number: 658.8 WIR, ...
|
|
7.
|
Consumer behaviour: the Indian context (concepts and cases) by Kumar, S. Ramesh. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 KUM.
|
|
8.
|
Consumer behavior by Schiffman, Leon G | Kumar, S. Ramesh | Wisenblit, Joseph. Edition: 12th Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Availability: Not available: Indian Institute of Management LRC: Checked out (1).
|
|
9.
|
Customer relationship management by Peelen, Ed. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2009Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 PEE.
|
|
10.
|
Marketing research by Malhotra, Naresh K | Dash, Satyabhushan. Edition: 7thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (6)Call number: 658.8 MAL, ...
|
|
11.
|
Marketing management by Kotler, Philip | Keller, Kevin Lane. Edition: 15thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Online access: Click here to access online Availability: Items available for loan: Indian Institute of Management LRC (11)Call number: 658.8 KOT, ...
|
|
12.
|
Marketing management: Indian cases by Gupta, Prachi | Aggarwal, Ashita | Majra, Hufrish | Jacob, Isaac | Venkatesh, Shanthi. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.8 GUP, ...
|
|
13.
|
Services marketing: people, technology and strategy by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta. Edition: 7thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 WIR.
|
|
14.
|
Consumer behavior by Schiffman, Leon G | Kumar, S. Ramesh | Wisenblit, Joseph. Edition: 11thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 SCH.
|
|
15.
|
Marketing management by Kotler, Philip | Keller, Kevin Lane | Jha, Mithileshwar. Edition: 14thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2015Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.8 KOT, ... Not available: Indian Institute of Management LRC: Checked out (1).
|
|
16.
|
Business research methods by Bajpai, Naval. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (4)Call number: 658.0072 BAJ, ...
|
|
17.
|
Strategic brand management: building, measuring, and managing brand equity by Keller, Kevin Lane | Parameswaran, Ambi M. G | Jacob, Isaac. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.827 KEL, ...
|
|
18.
|
The inefficient stock market by Haugen, Robert A. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2002Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.6322 HAU.
|
|
19.
|
Essentials of services marketing by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 WIR.
|
|
20.
|
Enterprise resource planning by Sumner, Mary. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2009Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 SUM.
|