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61.
B2B marketing: a south-asian perspective

by Hutt, Michael D | Sharma, Dheeraj | Speh, Thomas W.

Edition: 11thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2014Availability: Not available: Indian Institute of Management LRC: Checked out (1).
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62.
Human resource management

by Decenzo, David A | Robbins, Stephen P | Verhulst, Susan L.

Publication details: New Delhi Wiley India Pvt. Ltd. 2013Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.3 DEC.
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63.
Consumer behavior

by Blackwell, Roger D | Engel, James F | Miniard, Paul W | Rahman, Zillur.

Edition: 10thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 BLA.
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64.
CFIN: a South-Asian perspective

by Besley, Scott | Brigham, Eugene F | Parasuraman, N. R.

Edition: 2nd Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.15 BES.

65.
Principles of corporate finance

by Brealey, Richard A | Myers, Stewart C | Mohanty, Pitabas | Allen, Franklin.

Edition: 12th Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.15 BRE.

66.
Consumer behavior: buying, having and being

by Solomon, Michael R.

Edition: 11thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017Availability: Items available for loan: Indian Institute of Management LRC (9)Call number: 658.8342 SOL, ...
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67.
Security analysis portfolio management

by Fischer, Donald E | Finnerty, Joseph | Lee, Cheng F.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 332.6 FIS.

68.
Beyond reason: using emotions as you negotiate

by Fisher, Roger | Shapiro, Daniel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Penguin Random House India 2006Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.3 FIS.

69.
Intercultural communication in the global workplace

by Beamer, Linda.

Edition: 4thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2011Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.45 BEA.

70.
Business communication: connecting in a digital world

by Lesikar, Raymond V | Flatley, Marie Elizabeth | Lentz, Paula | Pande, Neerja.

Edition: 13thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2015Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 651.7 LES.

71.
Cultures and organizations: software of the mind

by Hofstede, Geert | Minkov, Michael.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2010Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.88 HOF.
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72.
Designing and managing the supply chain: concepts, strategies, and case studies

by Simchi Levi, David | Kaminsky, Philip | Shankar, Ravi.

Edition: 3rdMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.7 SIM.

73.
Managing for quality and performance excellence

by Evans, James R | Lindsay, William M.

Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2014Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.562 EVA.

74.
Brand seduction: how neuroscience can help marketers build memorable brands

by Weber, Daryl.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pan Macmillion India 2017Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 WEB.
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75.
Services marketing: people, technology and strategy

by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta.

Edition: 8thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (7)Call number: 658.8 WIR, ...
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76.
Operations and supply chain management

by Chase, Richard B | Jacobs, F. Robert | Shankar, Ravi.

Edition: 15thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5 CHA.

77.
Services marketing: integrating customer focus across the firm

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 ZEI.
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78.
Positioning: the battle for your mind

by Ries, Al | Trout, Jack.

Edition: 20thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2003Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 RIE.

79.
Marketing Warfare

by Ries, Al.

Publication details: New Delhi McGraw Hill Education (India) Pvt. Ltd. 2012Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 RIE.
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80.
International financial management

by Shapiro, Alan C | Moles, Peter.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2016Availability: Items available for loan: Indian Institute of Management LRC (5)Call number: 658.1599 SHA, ...

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