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E-commerce: business, technology, society by Laudon, Kenneth C. Edition: 13thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (4)Call number: 658.872 LAU, ...
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Digital marketing for dummies by Deiss, Ryan. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 DEI.
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Gamification marketing for dummies by Chishti, Zarrar. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CHI.
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Salesforce marketing cloud for dummies by Bullock, Chester | Pollard, Mark. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BUL.
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Social media marketing for dummies by Singh, Shiv | Diamond, Stephanie. Edition: 4thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SIN.
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Internet marketing: integrating online and offline strategies by Roberts, Mary Lou | Zahay, Debra. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 ROB.
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Internet marketing: strategy, implementation and practice by Chaffey, Dave | Ellis-Chadwick, Fiona | Mayer, Richard | Johnston, Kevin. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CHA.
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Social media and mobile marketing by Bhatia, Puneet Singh | Social media. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2019Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BHA.
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Digital marketing by Gupta, Seema. Edition: 2ndMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GUP.
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Social media marketing by Tuten, Tracy L | Solomon, Michael R. Edition: 3rdMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2020Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT.
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How people buy online: the psychology behind consumer behaviour by Gupta, Seema. Material type: Text; Format:
print
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Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8342 GUP.
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Marketing in the digital age by Kumar, Dinesh. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KUM.
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Digital marketing For dummies by Deiss, Ryan | Henneberry, Russ. Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2021Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 DEI.
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