America: the mother of all brands
Material type: TextSeries: Great brand storiesPublication details: New Delhi Viva Books Private Ltd. 2009 Description: 189 pISBN: 9788130907765Subject(s): Brand managementDDC classification: 658.827 Summary: .Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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Book | Indian Institute of Management LRC General Stacks | Marketing | 658.827 ANH (Browse shelf(Opens below)) | 1 | Available | 002274 |
Browsing Indian Institute of Management LRC shelves, Shelving location: General Stacks, Collection: Marketing Close shelf browser (Hides shelf browser)
658.820954 BHA The curious marketer: expeditions in branding and consumer behaviour | 658.827 AAK Building strong brands | 658.827 ABR Creating brand cool: | 658.827 ANH America: the mother of all brands | 658.827 BED A new brand world: | 658.827 BEV Brand management: co-creating meaningful brands | 658.827 CHA Retail marketing in the modern age |
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