Results of search for 'ccl=su:"Marketing"' › Learning Resource Centre (LRC) catalog

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	81.	The Sage handbook of marketing theory by Maclaran, Pauline Stern, Barbara Saren, Michael Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8001 MAC. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	82.	The handbook for focus group research by Greenbaum, Thomas L Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: California Sage Publications, Inc. 1998 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83 GRE. Lists: Hindi Books, Marketing. Place hold Add to cart (remove)
	83.	Brand management: co-creating meaningful brands by Beverland, Michael Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Sage Publications Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 BEV. Lists: Marketing. Place hold Add to cart (remove)
	84.	Handbook of research on customer engagement by Hollebeek, Linda D Sprott, David E Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cheltenham Edward Elgar Publishing Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 HOL. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	85.	Handbook of relationship marketing by Sheth, Jagdish N Parvatiyar, Atul Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2002 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 SHE. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	86.	The relationship marketer: rethinking strategic relationship marketing by Hougaard, Soren Bjerre, Mogens Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Springer 2009 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 HOU. Lists: Marketing. Place hold Add to cart (remove)
	87.	Personal branding for dummies by Chritton, Susan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2012 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 650.1 CHR. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	88.	Understanding Indian consumers by Maheswaran, Durairaj Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Oxford University Press 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.83420954 MAH. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	89.	Marketing to millennials for dummies by Padveen, Corey Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2017 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.800842 PAD. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	90.	Practical text analytics: interpreting text and unstructured data for business intelligence by Struhl,Steven Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Limited 2015 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.472 STR. Lists: IT & Decision Sciences, Public Policy & General Management. Place hold Add to cart (remove)
	91.	Digital marketing for dummies by Deiss, Ryan Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 DEI. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	92.	Food supply chain management and logistics: from farm to fork by Dani, Samir Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page 2015 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 338.47664 DAN. Lists: Operation & quantitative Techniques, Public Policy & General Management. Place hold Add to cart (remove)
	93.	Account-based marketing for dummies by Vajre, Sangram Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2016 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.804 VAJ. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	94.	Digital marketing essentials you always wanted to know Series: Self-Learning Management Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA Vibrant Publishers 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 VIB. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	95.	Marketing management: essentials you always wanted to know by Daum, Callie Series: Self-Learning Management Series Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA Vibrant Publishers 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 DAU. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	96.	Gamification marketing for dummies by Chishti, Zarrar Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 CHI. Lists: HR & OB, Marketing. Place hold Add to cart (remove)
	97.	Salesforce marketing cloud for dummies by Bullock, Chester Pollard, Mark Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BUL. Lists: Business Communication, Marketing. Place hold Add to cart (remove)
	98.	Social media marketing for dummies by Singh, Shiv Diamond, Stephanie Edition: 4th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SIN. Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	99.	International marketing by Czinkota, Michael R Edition: 10th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 CZI. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	100.	Internet marketing: integrating online and offline strategies by Roberts, Mary Lou Zahay, Debra Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Cengage Learning India Pvt. Ltd. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 ROB. Lists: IT & Decision Sciences, Non Fiction. Place hold Add to cart (remove)

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Your search returned 342 results.