Smart persuasion: how elite marketers influence consumers

By: Aime, Philippe Contributor(s): Gruunbeck, Jochen Publication details: United Kingdom Convertize Ltd. 2019 Description: xviii, 252 pISBN: 9781798004180Subject(s): Selling | Persuasion (Psychology) | MarketingDDC classification: 658.8 Summary: .

List(s) this item appears in: Marketing | Public Policy & General Management

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Marketing	658.8 AIM (Browse shelf(Opens below))	1	Available		002735

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